Zara Ads Banned for Featuring 'Unhealthily Thin' Models

The Advertising Standards Authority (ASA) has banned two Zara advertisements due to concerns over the depiction of models deemed 'unhealthily thin'.

Why the Ban?

The decision follows similar bans imposed on Marks & Spencer (M&S) and Next advertisements, signaling a stricter stance on body image representation in the fashion industry.

Critics argued that the models presented in the Zara ads appeared underweight and did not promote a healthy or realistic portrayal of bodies.

Zara's Response

Details on Zara's official response to the ban are currently unavailable. This is a developing story, and updates will be provided as they become available.

Industry Impact

This ban highlights the ongoing pressure on fashion brands to promote diverse and healthy body images. The industry faces increasing scrutiny over its influence on societal perceptions of beauty.

The ASA's actions suggest a commitment to holding brands accountable for responsible advertising practices.

Zara advertisement featuring model

Image source: BBC News

Further Reading

Read the full article on BBC News.

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